nine win — In 2026, the median British household spends 1.2 hours each day on mobile games, a leap of 25 % from 2024. That extra occasion is reshaping how people unwind, socialize, plus consume media.
United Kingdom: Last year, UK sportsmen spent 1.3 billion hours on mobile matches, up 17 % from the previous year. That’s more span than the average individual spends watching TV in a seven days.